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TikTok turns to generative AI to boost its ads business
TechCrunch· 3 days agoTikTok is the latest tech company to incorporate generative AI into its ads business, as the company...
TikTok Commits To Automated Performance, Launches Generative AI Ad Suite
MediaPost· 2 days agoCreative Studio” uses machine learning to generate videos made for TikTok with minor instructions from advertisers, alongside the option for ready-made videos that advertisers ...
TikTok Unveils New Self-Serve and AI-Powered Ad Automation Tools
AdWeek· 3 days agoTikTok announced new tools for advertisers today at its fourth annual TikTok World event, focusing on artificial-intelligence-powered automation and measurement ...
TikTok ban is popular with voters as AI stirs privacy fears, poll shows
San Francisco Chronicle· 3 days agoAt the same time, artificial intelligence was seen having positive impacts on health by 45% of respondents and on education by 41%. In the survey, half of voters support banning TikTok ...
Why Is Eugene Lee Yang Leaving the Try Guys? It ‘Makes The Most Sense’ 2 Years After Ned’s Cheating...
StyleCaster· 1 day agoThe Try Guys lose another member and look to the future.
Social Media Marketing 2024: Ultimate Guide
Market Watch· 4 days agoBusinesses create digital marketing content for social media to achieve sales goals, grow general brand awareness and increase loyalty among followers....
Google rolls out more tools for advertisers — including new formats for AI-generated search
Digiday· 3 days ago“It helps you to have a really tailored recommendation before you get to that point of needing to go...
Major Social Media Sites Are Failing LGBTQ+ People: Report
HuffPost via Yahoo News· 3 days agoThat label is typically used to “mitigate extreme content,” Leanna Garfield, GLAAD’s social media...
Vidhya Srinivasan Has the Hardest Job in Advertising
AdWeek· 4 days agoWhen she was a kid, Vidhya Srinivasan, Google’s vice president and general manager of ads, was sure of one thing: She wanted to be a doctor. Fortunately,...
Building your brand: 7 jobs you can pursue with a marketing degree
Ladders· 5 days agoMarketing as an industry is all about raising brand awareness and bringing in more customers, but a career in marketing also allows you to simultaneously build your own brand. Choosing to earn ...