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  1. A tie-up between French media giant Vivendi VIV.PA and advertising group Havas HAVA.PA has no business rationale and could risk a conflict of interests, Publicis PUBP.PA Chairman Maurice ...

  2. Total advertising revenues to reach $536m in 2021

    Singapore Business Review via Yahoo Singapore Finance4 days ago

    The total advertising revenue in Singapore is expected to reach US$388m ($536m) in 2021, following a 0.9% compound annual growth after it rose 1.3% to US$372m last year. According to ...

  3. Both Pepsi and Heineken recently addressed social or political issues in their advertising, generating mixed results. Pepsi ended up pulling its ad featuring Kendall Jenner after online ...

  4. Lessing-Flynn, a fourth-generation advertising and public relations agency that has called Ingersoll home since 1971, recently moved to a new building in the Market District, a quickly ...

  5. BUDAPEST, Hungary — Lawmakers from Hungary’s governing parties on Friday approved legislation on political advertising which opposition parties say will limit their billboard campaigns ...

  6. Facebook (O:FB) said it would not disclose information about political campaign advertising or related data such as how many users click on ads and if advertising messages are ...

  7. Who said sex sells?

    New York Post18 hours ago

    University of Illinois researchers analyzed almost 80 advertising studies published over three decades, and defined promotions with “sexual appeals” as: Those with models who were partially ...

  8. Twenty-five years ago, the advertising campaign was ubiquitous. By Summer 1992, it would be infamous – one of the biggest sports’ marketing campaigns to date, featuring two relatively ...

  9. Facebook said it would not disclose information about political campaign advertising or related data such as how many users click on ads and if advertising messages are consistent ...

  10. Twenty-five years ago, the advertising campaign was ubiquitous. By Summer 1992, it would be infamous - one of the biggest sports' marketing campaigns to date, featuring two relatively ...

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