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    • Snap To Rival TikTok With 'Spotlight' Feature

      MediaPost· 6 days ago

      According to Snap's report, total watch time on Spotlight increased by more than 125% year-over-year, showcasing the potential for Snapchat to take over a portion of TikTok ...

    • Snapchat Showcases New AR Ad Tools at NewFronts 2025

      Social Media Today· 3 days ago

      Snapchat has announced a raft of new ad products as part of its New Fronts 2024 presentation, including new way to integrate AR elements into campaigns, improved AR creation ...