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The best rebrands of the 2000s, picked by pros
Creative Bloq via Yahoo News· 2 days ago"When we look at the progression of Apple’s marketing, it’s clear the switch from product-focused to aspiration-led gave Apple the cultural licence to...
Why the tech industry loves selling unfinished products
Fast Company Magazine· 6 hours agoTwo gadgets in technology’s hottest new category have shipped. Okay, the two products I’m talking...
iPad extravaganza: iPad Air goes BIG, iPad Pro goes THIN and M4—plus there's a PRICE CUT!
Digital Camera World via Yahoo News· 1 day agoThis offers darker blacks and power saving, which the company has taken advantage of by reducing...
The 2024 iPad Pro features the new M4 chip
Shacknews· 1 day agoApple is going from M2 straight to the M4 processor.
Apple just unveiled new iPads — including Pro models with OLED screens for the first time
Business Insider via Yahoo News· 1 day agoThe 13-inch option comes in at 5.1 millimeters — thinner than aniPod Nano. But the standout feature...
Apple iPad event 2024 – 9 things we learned from the Let Loose event
TechRadar· 23 hours agoTim Cook described today's Apple iPad event as "the biggest day for iPad since its introduction" –...
I just got hands-on with the new iPad Pro, Apple Pencil Pro and iPad Air
Creative Bloq via Yahoo News· 1 day agoPro is, surprise, surprise, the fastest iPad ever. It’s rare to hear Apple reference a decades-old...
Sorry Apple faithful, there won’t be any stickers in the new iPad boxes
Macworld· 2 hours agoApple’s environmental push claims a long-standing perk. For as long as we can remember, Apple has included a little gift when you buy a new iPhone, Mac, or iPad that makes users feel like they ...
Apple TV Plus thriller Presumed Innocent with Jake Gyllenhaal gets its first trailer
TweakTown· 7 days agoThe Apple TV Plus streaming service has shared the first teaser trailer for the Jake Gyllenhaal...
First Look: Apple’s New OLED iPad Pro Is Incredibly Light and Hella Bright
Gizmodo via Yahoo News· 1 day agoWe’ve long anticipated this new OLED iPad Pro, growing almost bored with the wait, and yet the new...