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Microsoft Advertising professional service ads go global, broad match modifier changes rolling out...
Search Engine Land· 1 year agoAll broad match modifier keywords for search ads will now serve as broad match keywords instead of...
Microsoft will only show ads from verified advertisers starting Aug. 1
Search Engine Land· 1 year agoMicrosoft Advertising is also launching an Ad Library where users can view ads shown on Bing that...
Global Head of Microsoft Advertising steps down
Search Engine Land· 1 year agoA change in leadership at Microsoft can be an opportunity for advertisers. The post Global Head of Microsoft Advertising steps down appeared first on...
SNAP, Microsoft Advertising to Power Sponsored Links in My AI
Zacks via Yahoo Finance· 9 months agoSnap Inc. SNAP has announced a partnership with Microsoft MSFT Advertising to power Sponsored Links...
Microsoft Advertising unveils Lodging solutions, and adds 11 new Google import markets for Smart...
Search Engine Land· 1 year agoThe updates should provide improved campaign performance and the ability to reach a wider audience....
Microsoft Advertising launches chat API to monetize AI chat
Search Engine Land· 1 year agoMicrosoft's AI-powered Bing launched in February and already has over half a billion chats and over 100 million daily active users. The post Microsoft Advertising launches chat API to monetize AI chat appeared first on Search Engine Land.
Microsoft Advertising is updating its Cross-Device attribution model
Search Engine Land· 1 year agoThe new Cross-Device attribution model will result in better tracking and connect customer journeys across devices, Microsoft said. The post Microsoft Advertising is updating its Cross-Device attribution model appeared first on Search Engine Land.
Apple won't be forced to open iMessage to rivals, EU decides, as it also lets three Microsoft...
TechCrunch· 4 months agoApple won't be forced to make iMessage interoperate with WhatsApp and other messaging rivals after...
Microsoft, BigCommerce team up to launch new marketplace Ads and Listings
Search Engine Land· 1 year agoThe new collaboration allows BigCommerce merchants to reach millions of potential new customers across the Microsoft Advertising Network. The post Microsoft, BigCommerce team up to launch new ...
Snap Hires Top Ad Executive From Microsoft
The Hollywood Reporter via Yahoo News· 1 year agoSnap has hired a top advertising executive from Microsoft to oversee its ad sales across the U.S., Canada and Latin America. Rob Wilk was most recently...