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    • This day in search marketing history: January 13

      Search Engine Land· 1 year ago

      Google's Matt Cutts search integrity tour, plus: core updates, Carol Bartz becomes Yahoo CEO, Baidu censors Google and more. The post This day in search marketing history: January 13 appeared first on Search Engine Land.

    • 11 free tools for PPC campaign management

      11 free tools for PPC campaign management

      Search Engine Land· 10 months ago

      These tools can help you analyze PPC competitors, track search trends or design ad creative – all without spending a dime. The post 11 free tools for PPC...

    • SEO vs. PPC: Differences, pros, cons & an integrated approach

      Search Engine Land· 1 year ago

      Not sure whether your business would benefit more from PPC or SEO? Here’s how they fit within your larger marketing plan. The post SEO vs. PPC: Differences, pros, cons & an integrated approach appeared first on Search Engine Land.