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Advertisers boost spending at retailers like Walmart and Amazon as TV shrinks
NBC Los Angeles· 5 days agoAdvertisers are increasingly spending more on retail media networks — the platforms run by companies...
Research Briefing: Despite challenges, marketers plan to increase programmatic spending in 2024
Digiday· 6 days agoProgrammatic marketers are having a tough go of it. At the Digiday Programmatic Marketing Summit...
Advertisers boost spending at retailers such as Walmart and Amazon as TV shrinks
AOL· 4 days agoWhile ad dollars are rapidly shifting from traditional TV to streaming, retail and consumer product companies are now taking up a significant...mix. The so-called retail media ...
What's the Secret to Walmart's Success? Look at Amazon. | The Motley Fool
The Motley Fool· 3 days agoNot long ago, Walmart (WMT 0.83%), the world's largest retailer, was looking like a dinosaur....
Advertisers boost spending at retailers such as Walmart and Amazon as TV shrinks
CNBC· 4 days agoWhile ad dollars are rapidly shifting from traditional TV to streaming, retail and consumer product...
Imagine The Amazon Rainforest As A Vast Desert
MediaPost· 6 days agoBrazilian telecommunications company Vivo and its ad agency Africa Creative are out with a campaign called “Amazon Desert Rally,” designed as a stark reminder ...
Breaking Down Upfronts: How Networks and Streamers Used A-Listers, Athletes and ‘Texas Hold ‘Em’ to...
Variety via Yahoo News· 6 days agoNetwork executives once came to the upfronts on a mission to get advertisers excited about a handful...
The best Memorial Day deals you can already get
The Verge· 6 days agoThe summer solstice may be when summer officially kicks off, but for many of us, it starts as soon as temperatures begin to rise and the smell of...
Mississippi man accused of vandalizing Satanic Temple display at Iowa State Capitol takes plea deal
WOI-TV Des Moines· 4 days agoFormer congressional candidate Michael Cassidy, 35, vandalized a statue of Baphomet and tore down the temple's display in December 2023.
Breaking Down Upfronts: How Networks and Streamers Used A-Listers, Athletes and ‘Texas Hold ‘Em’ to...
Variety via AOL· 6 days agoNetwork executives once came to the upfronts on a mission to get advertisers excited about a handful...
