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77 Days: Big 12 Exploring Selling Naming Rights to the Conference
Sports Illustrated· 16 hours agoThe commercial sponsor would potentially take the name "Big" out of Big 12 and replace it with the...
Big 12 could sell conference naming rights as Brett Yormark looks to increase revenue
Kansas City Star via Yahoo Sports· 1 day agoBut it is now seen as a creative idea for a league like the Big 12 to generate new sources of...
Big 12 no longer? Conference reportedly looking into lucrative naming rights deal
Dallas Morning News· 1 day agoThe Big 12 has seen some drastic changes in recent years. Realignment, Texas and Oklahoma heading to...
Big 12 reportedly considers private equity investment of up to $1B - Dallas Business Journal
The Business Journals· 23 hours agoThe Big 12 Conference is reportedly considering a private equity investment of up to $1 billion in...
Big 12 considering private equity investment of up to $1 billion for as much as 20% of conference
CBS Sports· 1 day agoBig 12 members are considering a first-of-its kind private equity investment to ensure the league's...
Report: Big 12 Eyeing Private Equity Investment Up to $1B; Could Sell Naming Rights
Bleacher Report· 24 hours agoSports reported Thursday that the league is in talks with Luxembourg-based CVC Capital Partners...
Reports: Big 12 discussing naming rights deal with Allstate
Arizona Sports· 1 day agoThe Big 12 is considering becoming the first conference to agree to a naming-rights deal with its ...
College football 2024: Teams, players with most to prove
Sports Illustrated· 1 hour agoCollege football is undergoing some major changes in 2024 and beyond, from conference realignment to...
The Allstate 12? The Big 12 is exploring a naming rights deal.
Washington Post· 20 hours agoWith enough money, you might be able to stick your company’s name on a major college sports ...
The Pros and Cons of Private Equity Investment in the Big 12
Sports Illustrated· 1 day agoThe reported investment would include a cash influx of $800 million to $1 billion in exchange for a...