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Here is the latest Big 12 Conference sports news from The Associated Press
Galveston County Daily News· 1 hour agoThe NCAA’s recent agreement with the major conferences that sets a path towards schools directly paying athletes could have major consequences for softball. At a time of significant growth and ...
Big 12 discussing major multi-million dollar deal to change name
ClutchPoints· 6 days agoThe Big 12 Conference is undergoing massive changes in 2024. The conference is welcoming four new...
Big 12 Conference Could Generate ‘Hundreds of Millions’ With Naming Rights | Sporting News
Sporting News· 5 days agoThe Big 12 Conference could be in line for a massive windfall as it explores selling naming rights for the conference, according to a ...
The NASCAR-ification of college sports is on the way, whether fans like it or not
Yahoo Sports· 2 days agoThe Big 12 conference might become the Allstate 12. That traditional school logo painted at the...
Big 12 Conference considering naming rights deal worth hundreds of millions
OregonLive.com· 6 days agoThe Big 12 Conference could become the Allstate 12 Conference in the future. The Big 12
Big 12, Conference USA Considering Selling Conferences’ Naming Rights, per Report
Sports Illustrated· 6 days agoBig 12 commissioner Brett Yormark presented members of the conference with a lucrative...
Yormark, Big 12 still 'open for business'
The Charleston Gazette· 2 days agoWhen Brett Yormark made his first public remarks upon taking the commissioner’s job of the Big 12 Conference, he famously said, “We’re ...
Big 12 Conference to Change Name? Discussions Are Underway
Sports Illustrated· 6 days agoBig 12 commissioner Brett Yormark is one of the most aggressive and innovative commissioners in all...
Meet the players from Big 12 Conference programs on NBA Finals rosters | Sporting News
Sporting News· 2 days agoThe 2024 NBA Finals between the Dallas Mavericks and Boston Celtics is dotted with players from Big ...
Report: Big 12 exploring selling its naming rights potentially for hundreds of millions
WFAA Dallas-Fort Worth· 6 days agoThe Big 12 Conference, which is headquartered out of Irving, is reportedly exploring selling its...