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Here's why the city may spend nearly $1 million for a marketing campaign
Gannett via AOL· 2 hours agoOfficials are not using the online survey as their only tool in garnering feedback, City Manager...
PepsiCo experiments with Smart Cans, AI tech to improve personalization
Marketing Dive via Yahoo Finance· 13 hours agoLions, which wrapped Friday, is an annual gathering honoring the best in advertising, effectively...
Industry Insiders Talk Generating Culture, Finding Humor in Advertising and the Future of Marketing...
Variety via Yahoo Finance· 4 days agoVariety has returned for the second annual Executive Interview Studio, presented by Canva. Top CMOs...
Hoosiers' attraction to gambling hitting the 'video gaming' generation
Gannett via AOL· 12 hours agoThis excludes local TV, websites, social media, billboards, radio and podcasts, underscoring the...
Elon Musk Pitches Advertisers on a Return to X, Months After Telling Some to ‘F’ Themselves
The Wall Street Journal· 5 days agoThe billionaire spoke onstage at the Cannes Lions International Festival of Creativity about ...
New Survey from Bryj Uncovers Retail Shopping Habits of Holiday Consumers
Digital Journal· 4 days agoWhen developing and targeting advertisements, marketers must focus on who consumers listen to and...being influenced to buy an item as a gift. "Leveraging data allows retailers to understand ...
OuterBox Announces Acquisition of TopSpot, Creating a Top Independent Marketing Agency in the US
Digital Journal· 6 days agoBacks .Anime for DNS Registration Amid $1B Japan Initiative 500 Car: Leading the New Wave of Global Automotive Advertising and Promoting Charitable Causes LogoTags is Headline ...
Zon Digital's Look At How Online Marketing Stimulates Rowville Business Growth
Digital Journal· 5 days agoThis approach not only reduces reliance on paid advertising but also improves discoverability, attracting new customers. The effectiveness of these digital marketing ...
Target’s online marketplace pales in comparison to Walmart and Amazon, and now it’s betting on a...
Fortune· 5 hours agoThe Minneapolis-based retailer said that vendors using Shopify’s e-commerce platform can now apply to sell their products on Target’s marketplace, Target Plus. Select Shopify clients will also ...
Meta unveils AI-powered Messenger chatbot, Threads API at Cannes Lions
Marketing Dive via Yahoo Finance· 4 days agoMeta also revealed new tools to help select advertisers send paid marketing messages on Messenger....