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X is officially making likes (mostly) private for everyone
Engadget· 6 days agoThanks to X showing what its users "like" on its platform, politicians and public personalities have...
Comscore Tackles Measurement of In-Game Ads With Expanded Anzu Pact
Variety via AOL· 6 days agoComscore said it expanded a partnership with Anzu, a company that specializes in in-game...
Council Post: AI And Native Ads: A Match Made In Advertising Heaven
Forbes· 7 days agoWhere before, I needed a team of copywriters and graphic designers to create hundreds of iterations...
YouTube Tests Its Own Version of Community Notes for Fact-Checks
PC Magazine· 2 hours agoYouTube is adding Twitter-like Community Notes to some videos as a test feature to help keep viewers...
Spotify's New In-House Agency To Incorporate Generative AI Tools - Radio Ink
Radio Ink· 20 hours agoAs Spotify still trails behind other digital platforms in ad revenue, it is introducing a new in-house ad agency that will use AI tech.
Reddit Partners With DoubleVerify Despite Reportage Doubt
MediaPost· 6 days ago“By pairing third-party transparency and first-party controls, advertisers can check that their advertising aligns with suitable content based on their brand parameters and use Reddit’s on-& ...
Francis Ford Coppola’s ‘Megalopolis’ to Be Released This September by Lionsgate
Indiewire via Yahoo News· 27 minutes agoFor the latest news, follow us on Facebook, Twitter, and Instagram.
Council Post: How To Navigate Google’s ‘Black Box’ To Optimize Ad Campaigns
Forbes· 4 days agoBelow, 17 members of Forbes Agency Council share their best insights into how agencies can navigate...
Tegna Hires NBCU, Google Alum Mike Steib as CEO
Variety via Yahoo Finance· 3 hours agoTV station group Tegna announced that Michael Steib, a former NBCUniversal and Google exec, will succeed David Lougee as president and CEO. Steib, 48,...
Shirofune Showcases Advanced eCommerce and Omnichannel Advertising Automation Platform at...
Benzinga· 6 days agoNEW YORK, June 11, 2024 (GLOBE NEWSWIRE) -- Shirofune, the leading digital advertising automation management tool, will exhibit its expanded e-commerce and omnichannel advertising automation platform at CommerceNext