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Council Post: Advice For CMOs: Using Data To Support Marketing Success
Forbes· 23 hours agoNot long ago, marketing departments and chief marketing officers regarded data and creativity as...
McDonald’s wants to add 100 million active users to its loyalty program by 2027. Here’s how the...
Fortune via Yahoo Finance· 17 hours agoWhile the value of chief marketing officers is being questioned at many Fortune 500 companies, and...
Kroger apologizes for use of Nashville Peach Trucks' images for marketing. 'We were embarrassed'
Gannett via AOL· 13 hours agoEnquirer, the Cincinnati-based grocery chain announced in May that it would begin selling crates of Georgia peaches at special events at various Kroger stores throughout the summer. However, ...
McDonald’s CFO and CMO on working together in one of the world’s most famous C-suites
Fortune via Yahoo Finance· 17 hours agoGood morning. When chief financial officers and chief marketing officers collaborate well, it can...
Brand Building & Media Visibility Strategies: SMB Content Marketing Updated
Digital Journal· 13 hours agoMore information about Leaf World Media content marketing, omnipresent multimedia techniques, and building brand visibility without ads can be found at https://leafworldmedia.com ...
Michelob Ultra goes for Copa América gold with biggest summer program ever
Marketing Dive via Yahoo Finance· 11 hours agoThis story was originally published on Marketing Dive. To receive daily news and insights, subscribe...
Why Compare the Market ditched its chief marketer role
The Drum· 14 hours agoMark Vile, a judge at The Drum’s Marketing Awards, has been chief marketing officer at Compare the...
Oak Brook hires its first full-time marketing manager to promote hotels and the village
Chicago Tribune· 1 day agoAfter previously using consultants for the task, Oak Brook has hired its first full-time marketing...
Squarespace CMO Kinjil Mathur On Supporting the Future's Female Leaders
Hypebae via Yahoo Finance· 15 hours agoKinjil Mathur is Squarespace's Chief Marketing Officer. Every day, she finds motivation in the idea...
Zon Digital Examines The Digital Marketing Transformation in Glen Waverley
Digital Journal· 6 hours agoGlen Waverley, a vibrant hub for retail and industrial businesses of varying sizes, is witnessing a transformative era where digital marketing awareness can significantly ...