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We love competitiveness in men's sports. Why can't that be the case for the WNBA?
USA TODAY Sports via Yahoo Sports· 9 hours agoDon’t we want that little bit of tension when we don’t know exactly what’s going to happen when ...
Michael Jordan narrates star-studded Gatorade commercial
Tar Heels Wire via Yahoo News· 6 days agoThroughout time there has been one guarantee, if there’s one brand that can shake up the ad space,...
Michael Jordan and Caitlin Clark Revive Classic Gatorade Ad
AdWeek· 7 days agoChicago in the late 1990s, the “Is It In You” campaign was a sports marketing classic that featured...
Michael Jordan returns to Gatorade, Wicked-themed Lego, and NFL logos: This week in branding news
Fast Company Magazine· 6 days agoThe news: The NFL asked rookies from 15 different teams to paint their logo by memory—and the...
How USA Basketball became a powerhouse, changed the Olympics and sparked the WNBA
New York Times· 11 hours agoFollow our Olympics coverage in the lead-up to the Paris Games. USA Basketball is celebrating 50...
Mavs vs. Celtics: Jordan Brand Stars Headline NBA Finals
The Source· 6 hours agoThis year’s Finals are noteworthy as a new champion will be crowned for the sixth consecutive season. The Boston Celtics, who ended the regular season with the league’s best record at 64-18, ...
Is This America’s First $100 Million-a-Year Athlete?
The Wall Street Journal· 10 hours agoNBA stars are on their way to nine-figure salaries. And it might happen sooner than you think.
Nancy Lieberman thinks Caitlin Clark should have punched Chennedy Carter in the face
ClutchPoints· 1 day agoBasketball legend Nancy Lieberman has weighed in with some strong words in the wake of a heated...
What drives The Arizona Republic's new sports director? Let him explain
The Arizona Republic· 14 minutes agoRaised near Seattle, I was a Baltimore...
What Chennedy Carter's hard foul on Caitlin Clark says about the WNBA
Fox Sports· 3 days agoWNBA rookie Caitlin Clark was again in the news over the weekend. The foul, in which Carter...