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Comscore Tackles Measurement of In-Game Ads With Expanded Anzu Pact
Variety via AOL· 5 days agoComscore said it expanded a partnership with Anzu, a company that specializes in in-game...
Council Post: AI And Native Ads: A Match Made In Advertising Heaven
Forbes· 5 days agoWhere before, I needed a team of copywriters and graphic designers to create hundreds of iterations...
Council Post: How To Navigate Google’s ‘Black Box’ To Optimize Ad Campaigns
Forbes· 2 days agoBelow, 17 members of Forbes Agency Council share their best insights into how agencies can navigate...
Houston controller spars with firefighter union president on X platform
Houston Chronicle· 2 days agoThe ongoing discourse surrounding the roughly $1.5 billion deal projected for Houston firefighters...
Refugee Week aims to bring communities together
BBC via Yahoo News· 4 hours ago"There are more negative voices in the public space than we would wish but in Sunderland there are no loud negatives voices." Follow BBC Sunderland on X...
Shirofune Showcases Advanced eCommerce and Omnichannel Advertising Automation Platform at...
Benzinga· 5 days agoNEW YORK, June 11, 2024 (GLOBE NEWSWIRE) -- Shirofune, the leading digital advertising automation management tool, will exhibit its expanded e-commerce and omnichannel advertising automation platform at CommerceNext
Republican group is running anti-Trump ads in Indiana, pushing back on his immunity claim
IndyStar | The Indianapolis Star via Yahoo News· 6 days ago“Conservatives feel this in our bones: No man or woman is above the law. In this case, that means rejecting the ‘absolute immunity’ claim.” Contact IndyStar politics Pulliam fellow Nadia Scharf ...
Why Media Shouldn’t Drive Your Creative Process
Forbes· 2 days agoA strategic, long-term plan is imperative for marketing success, but when it comes to media buying, committing too far in advance can backfire. Leading...
FCC proposal aims to increase transparency over AI-generated political ads
WPXI via Yahoo News· 6 days agoDownload... News app for breaking news alerts. Follow Channel 11 News on Facebook and Twitter. | Watch WPXI NOW TRENDING NOW: Indiana Co. man wanted by state police...
Indonesia Threatens to Ban X for Allowing Porn on the Platform
PC Magazine· 2 days agoX, formerly Twitter, is once again running into trouble in Indonesia. Budi Arie Setiadi, Indonesia’s...
