Search results
TiVo One ad platform aims to enhance targeted advertising By Investing.com
Investing.com· 4 days ago(NYSE: XPER), through its subsidiary TiVo (NASDAQ:TIVO_old), has introduced TiVo One, an advertising...
Advertisers boost spending at retailers like Walmart and Amazon as TV shrinks
NBC Los Angeles· 2 days agoGlobal retail media ad spending is expected to more than double in the coming years. The growth...
The Biggest Changes In 'TV' May Not Be What You Think
MediaPost· 4 days agoIf you read the trades and all the coverage of the upfronts and NewFronts, it’s becoming more apparent that the industry is finally being forced to admit this fact, as well. The facts are the ...
The FCC may require AI labels for political ads
Mashable· 2 days agoAccording to a new Notice of Proposed Rulemaking released this week, the commission is beginning initial investigations into nationwide requirements for...
FCC will consider rules for AI-generated political ads on TV and radio, but can't touch streaming
Stamford Advocate· 3 days agoIf adopted by the five-person commission, the proposal would add a layer of transparency that many...
Here's Why Magnite Stock Is Jumping Today
Motley Fool via Yahoo Finance· 1 day agoIt's an under-the-radar advertising technology (adtech) stock, and many investors don't really follow the news with Magnite...Netflix said that Magnite...
FCC Wants Disclosures on AI-Generated Political Ads for TV, Radio
PC Magazine· 3 days agoPolitical ads on TV and radio might be forced to disclose the use of AI-generated content. "As artificial intelligence tools become more accessible, the commission wants to ...
US FCC chair backs requiring AI disclosure in campaign TV, radio ads
Reuters via Yahoo Finance· 3 days agoFederal Communications Commission Chairwoman Jessica Rosenworcel on Wednesday proposed requiring...
The FCC may require AI labels for political ads
Mashable· 2 days agoAccording to a new Notice of Proposed Rulemaking released this week, the commission is beginning initial investigations into nationwide requirements for...
Letter to the editor: Tired of election ads
Billings Gazette· 6 days agoMy TV mute button is worn out. I’m so tired of political ads. The ads should be confined to no more than six months prior to election day. And there