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Matt Huffman downplayed ties to dark money group. New records show it paid thousands to his...
The Cleveland Plain Dealer· 7 days agoA FirstEnergy lobbyist said it was his. The group spent hundreds of thousands of dollars paying his...
MangoRx Engages Renown International Digital and Performance Marketing Company Crakmedia to Champion...
Morningstar· 1 day agoDALLAS, TX / ACCESSWIRE / May 23, 2024 / Mangoceuticals, Inc. (NASDAQ:MGRX) ("MangoRx" or the "Company"), a company focused on developing, marketing, and selling a variety of men's health and ...
MediaPost Publications - MediaPost Weekend 05/18/2024
MediaPost· 7 days agoStreaming took center stage at the Upfronts this week, but broadcast and linear cable TV were not forgotten. The analysis does not "provide the key data needed by advertisers: Where do consumers see their commercials," the TVB said in a statement.
Microsoft Recall, Johansson-Like AI Voice Overshadow Google Sandbox Concerns
MediaPost· 3 days agoEarlier this week Microsoft released a feature called Recall that takes screenshots of a user’s laptop every few seconds. The feature gives the laptop owner the ability to search and recall ...
Pitch deck: How Amazon is talking to marketers about Performance+
Digiday· 3 days agoThe tool works by using “first-party signals and machine learning to automate campaign setup,...
InnoVision Marketing Group Chosen as Agency of Record for the ALS Association
The Yuma Sun· 1 day agoInnoVision Marketing Group, the San Diego-based global marketing agency known for its strategic...
Council Post: Building The Right Team For Amazon Success: Agency Vs. In-House Management
Forbes· 3 days agoLaura Meyer is the founder and CEO of Envision Horizons, an Amazon Solutions company specializing in...
D2C Isn't Dead -- Marketers Are Just Doing It Wrong
MediaPost· 2 days agoThe stumbles and shutterings of once high-flying direct-to-consumer brands as SmileDirectClub, Winc, and Blue Apron have sowed doubt about the category's future, leaving some to question whether ...
Why Exverus' head of strategy is marrying performance with brand in programmatic
Digiday· 5 days ago“Where the industry is going, what we’re seeing from all of our marketing clients is that they’re...
Dana Storm Santiago Tapped As VP Of Inclusive Partnerships For Raptive Represents
Black Enterprise· 2 days agoDana Storm Santiago has been tapped to lead inclusive partnerships at Raptive. In the new role, she...
