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Performance Publishing: Quality Media’s Strategy For Winning Customers
Forbes· 4 days agoWhy don’t conventional marketing strategies work like they once did? Consumers like you and I are no longer as moved by traditional advertising campaigns. It also sours the ...
What is neurotargeting? How a data-fueled technique threatens democracy
Popular Science via Yahoo News· 1 day agoThis article was originally featured on MIT Press Reader. This article is excerpted from Aram...
A tradwife drops a racist slur: Why the right's trolling economy made Lilly Gaddis' rise inevitable
Salon via Yahoo News· 7 days agoThe aspiring troll really needs to be on TikTok to rack up the numbers that translate into cold...
Banijay Branded Entertainment Strikes Strategic Deals With Launchmetrics, IMA (EXCLUSIVE)
Variety via Yahoo Finance· 4 days agoTOLEDO, Spain — Launched in November, Banijay Branded Entertainment (BBE), has closed strategic...
The Caitlyn Clark Effect Shows Why Brands Must KickGlass In Women’s Sports
Forbes· 6 days agoIn the first article in the KickGlass Marketing playbook series, we explored the unprecedented...
How TikTok has changed the music industry
Stacker via AOL· 5 days agoIt's become a petri dish for trends and viral content, influencing musical styles and catapulting new tracks. Without TikTok, artists would lose both...
Cannes 2024: Reddit revamps Conversation Ads - Mobile Marketing Magazine
MobileMarketing· 6 days agoReddit has updated its Conversation Ads at this year's Cannes Lions.
Dunkin' Highlights 'Dunkin'Terns' in New Multi-Part Ad Campaign with Actor Will Arnett and Content...
QSR· 6 days agoPassing the torch from past brand ambassador duties, two new supervisors are now leading a class of...
Gateway - The Root
The Root· 6 days agoThe program will also match donations of $25,000 to select community organizations, establish the Frequency Songwriting Camp to bring artists, producers, and songwriters together, and have Spotify ...
Heat wave puts a higher demand on cooling companies
WILX 10 Lansing· 5 days agoJACKSON, Mich. (WILX) - “It’s the first hot spell of the year, we get pretty slammed,” said Christopher Rutan. Techs Christopher Rutan and Dominic Lynch...