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Alessandro Michele Is Back! And He’s Not Afraid to Say It.
Harper's Bazaar via Yahoo News· 16 hours agoHe added, “We lost ourselves in Valentino’s archive. Michele is a brilliant designer and also a...
Gateway - Jalopnik
Jalopnik· 4 hours agoFormula 1 cars having the ability to change their livery while out on track sounds like a marketer’s dream and a commentator’s nightmare. Teams might replace a sponsor’s logo ...
The 9 Defining Traits of the Modern B2B Marketer [Infographic]
Social Media Today· 14 hours agoThe research, which incorporates feedback from 2,000 B2B marketing leaders, established nine core characteristics that will set marketers and marketing teams up for success ...
Covid-19 creates supply and demand crisis for oil and gas
Offshore Technology via Yahoo Finance· 5 hours agoThis disruption is widespread across the sector. With the day-to-day activity of producers,...
Marketing Is NOT A Foreign Language
MediaPost· 4 days agoThe idea of marketing as a standalone department is crystallized in popular culture. Think of the AMC drama “Mad Men” — the story of an insular advertising agency with its own language, uncompromising ...
Oscar Mayer hacks fake ads to show off its bacon-smoking process
Marketing Dive· 1 day agoOscar Mayer on Monday (June 17) launched the latest iteration of its “Keep It Oscar” brand platform to promote the packaged food marketer’s Thick-Cut Bacon product, per details ...
AI Success Depends On Customer Lifetime Value Metrics
MediaPost· 5 days agoMarketers realize that customer value will grow in importance in identifying the correct customers to serve.
How the Miss America pageant propelled the Tennessee Lottery CEO into a new life
The Tennessean via Yahoo News· 2 days agoIn launching three state lotteries, Rebecca Paul has built a reputation as a master marketer and...
SCAMPER your way to better SEO and content marketing ideas
Search Engine Land· 23 hours agoSometimes, that is hot news, like the recent Google Search leak, but there are also pieces of...
Business Insider's most innovative CMOs of 2024
Business Insider· 2 hours agoBusiness Insider's annual list of the "Most Innovative CMOs" spotlights marketers who are rising to challenges while also using new technology, such as...