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BeReal, the buzziest app of 2022, has been bought by a mobile game publisher
Engadget· 3 days agoGame publisher Voodoo has bought the social platform BeReal for €500 million. Although BeReal has...
Safe Exchange and Pixalate Come Together to Ensure Programmatic Ad Decisioning Better Serves Global...
Digital Journal· 1 day agoSafe Exchange™ deepens its relationship with Pixalate.CALGARY, AB / ACCESSWIRE / June 13, 2024 / A Parent Media Co. Inc. (APMC), the owner of Safe Exchange™, announced today its emerging collaboration ...
Nielsen Says It Is Interoperable With LiveRamp for Data-Driven Ads
Next TV via Yahoo Finance· 1 day ago“This integrated solution will enable us to leverage first- and third-party data and...
BCE Subsidiary Bell Media Partners TikTok for Pulse Premiere
Zacks via Yahoo Finance· 4 days agoShares of the company have lost 25.8% in the past year compared with the sub-industry’s decline of...
Perion's stock falls after ad-tech company loses Microsoft Bing business
Morningstar· 4 days agos Bing unit. Perion Network's stock (PERI) fell 27.3% on volume of 1.7 million shares in recent trades after it said it would fall short of Wall Street...for second-quarter ...
Nielsen Selects LiveRamp for Big Data and Cross-Platform Measurement and Planning In Nielsen...
TV Tech· 5 hours agoNielsen's Big Data + Panel is now interoperable with LiveRamp's RampID technology
3 Artificial Intelligence (AI) Stocks That Could Go Parabolic | The Motley Fool
The Motley Fool· 11 hours agoNvidia has been the talk of the town since generative artificial intelligence (AI) burst onto the...
Navigating the New CTV Ad Landscape (Viewpoint)
Next TV via Yahoo Finance· 4 days agoThis saves advertisers money while making for a better customer experience. 2. Uplevel audience strategies in...these strategies are only effective if...
Why is the Egg Bowl Moving to Black Friday? Ole Miss AD Keith Carter Reveals
Sports Illustrated· 2 days agoAccording to The Clarion Ledger, Carter discussed this new scheduling detail at an alumni event at...
BCE Subsidiary Bell Media Partners TikTok for Pulse Premiere - Arista Networks (NYSE:ANET), BCE...
Benzinga· 4 days agoThis innovative advertising solution empowers brands with the ability to exercise control and...