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Magna Boosts Ad Outlook: Cites Economic Rebound, Cyclical Events
MediaPost· 1 day agoOn the heels of GroupM's significant upgrade, IPG Mediabrands's Magna also boosted both the U.S. and worldwide ad outlooks for 2024, citing a combination of factors, including improving macroeconomic ...
How creative commerce drives brand growth, from big ideas to the bottom line
Ad Age· 6 days agoMarketers often face tension when choosing whether a campaign should be creatively buzzworthy or fiercely sales driven. The changing marketplace offers the chance to combine ...
A year after marketing turmoil, a more subdued Pride Month
Retail Dive via Yahoo Finance· 21 hours agoIf “anti-woke” firebrands managed to quiet marketers during this year’s Pride to some extent, they...
Columbus Air Show returns this weekend to Rickenbacker - Columbus Business First
The Business Journals· 6 days agoThe 2024 Columbus Air Show will be held June 14-16 at Rickenbacker International Airport, 9 a.m. to...
Experts link Chiquita’s guilty verdict to a ‘history stained with blood & impunity’
The Drum· 5 days agoHowever, that does not change [our] belief that there is no legal basis for these claims.” Here,...
Coachmaster Transportation Redefines Regional Travel With Premier Bus Trips From Binghamton, NY
Digital Journal· 5 days agoPRESS RELEASE Published June 12, 2024 Marketers Media With a fleet of luxurious buses, the company offers an exciting array of day trips, overnight excursions, and weekend ...
Kelly Fontenelle Named St. Kitts Tourism Authority CEO
Travel Pulse· 5 days agoInfluential advisor advocate and tourism marketer joins the agency effective July 1.
Angie's Flowers Announces Same-Day Father's Day Flower Delivery in El Paso
Digital Journal· 5 days agoContact Info: Name: Media Contact Email: Send Email Organization...with the removal process. Providing accurate and dependable information is central to our commitment. COMTEX_453736003/2773 ...
Google Analytics fixes paid search attribution
Search Engine Land· 4 days agoThe upcoming update will adjust how GA4 captures campaign data on the first event of each new page. If users leave and return through a different...
Cannes Lions Launches With Focus on Sports, Streaming, AI
The Wrap via Yahoo News· 1 day agoBuzz this year includes ‘Lions King’ Michael Kassan upending the ad business with new company to...