Search results
Google to struggling sites: Focus on your audience, content quality
Search Engine Land· 4 days agoAnd that’s what our ranking systems are trying to reward, good content made for people.” Build an...
2024 SEO Blueprint: Your Comprehensive 5-Guide Stack To SEO Strategy
Search Engine Journal· 6 days agoGoogle took it upon itself to solve this with the release of Google Discover, first seen in 2018. Known as Google Feed until 2018, Discover ...
Antitrust case over Google’s advertising tech going to trial in September
Market Watch· 10 hours agoA federal judge on Friday said the government’s antitrust case against Google over its advertising...
The ‘Google bombing’ 2000s trend is back, with the help of Google’s AI overviews
Fortune via AOL· 2 days agoGoogle bombing occurred when trollers linked a webpage – like Bush’s biography – to specific text on...
Council Post: The Top Search Engine Marketing Trends To Watch
Forbes· 4 days agoSearch engine marketing (SEM) is still a key element for increasing visibility and engagement in a...
Judge says trial is required to decide government’s antitrust case over Google’s advertising tech
FOX 23 News Albany· 11 hours agoALEXANDRIA, Va. (AP) — A federal judge on Friday said the government’s antitrust case against Google...
What Do Google’s AI Answers Cost the Environment?
Scientific American· 4 days agoIf you Google these questions in the U.S., answers may pop up directly at top of the results page—products of “AI Overviews,” the latest artificial...
10 search marketing takeaways from digital marketing leader Aaron Levy at SMX Advanced
Search Engine Land· 2 days agoWe’ll see, but in my opinion, I think local services ads and some of the other products that Google...
Google: Should H1 & Title Tags Match?
Search Engine Journal· 17 hours agoGoogle’s Office Hours podcast answered the important question of whether it matters if the title element and the H1 element match. It’s a good question...
Driving traffic to gated content and paywalled sites: SEO tips + examples
Search Engine Land· 5 days agoIts main purposes are to manage search engine traffic, reduce server load and prevent indexing of...