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...Outlook Amid Microsoft Bing Ad Pricing Changes, Stock Tumbles Why Perion Network Shares Are...
Benzinga· 5 days agoPerion Network lowers Q2 and FY24 financial guidance due to changes in Microsoft's Bing advertising...
Scoop: Conservative group's ad targets 10 Dems on immigration
Axios· 1 day agoA conservative group with close ties to the House GOP leadership is launching a $9.5 million ad...
Google TV Launches Ad-Supported Service on Streaming Boxes
iTech Post· 4 days agoGoogle announced its new advertising network that offers targeted ads to more than 125 live channels...
Google Ad Manager updates give publishers more creative controls
Search Engine Land· 4 days agoThe details. Creative-Level Ad Badging Controls: Publishers can disable ad badging disclosures on a...
United Airlines takes flight with airline industry’s first media network
Marketing Dive· 5 days agoUnited Airlines unveiled Kinective Media by United Airlines, a media network that uses travel behavior data to create more personalized ads and content, per a press release ...
Why Perion Network Stock Plunged Today
Motley Fool via Yahoo Finance· 4 days agoShares of Perion Network (NASDAQ: PERI) were tanking today after the company's relationship with Microsoft took another step back, crushing a key source...
Uber expands Journey Ads to programmatic buyers across Rides app
Marketing Dive via Yahoo Finance· 2 days agoThe expansion allows programmatic clients to purchase display and video ads on the app and target...
Samsung Ads unveils Smart Outcomes solution - Mobile Marketing Magazine
MobileMarketing· 19 hours agoSamsung Ads Europe has launched a new machine-learning advertising solution for clients, ‘Smart Outcomes’, allowing advertisers to automatically optimise CTV campaigns.
Fox/FreeWheel Expands Ad Serving Partnership
MediaPost· 3 days agoThe companies have expanded their existing deal to include dynamic ad insertion for addressable advertising inventory -- as well as new co-developed targeting for college football games on Fox Television Network.
Google TV's free streaming channels look set to get unskippable ads in the future
TechRadar· 4 days agoThe ads are coming as part of a brand new advertising network called the Google TV Network, and it'll be coming to a wide range of brands that use Google's ...