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Albertsons Takes Its First Steps Into Non-Endemic Advertising, Retail Media’s Next Frontier |...
AdExchanger· 14 hours agoThe first step in the retail media evolution is for every retailer to create its own data-driven ad...
DirecTV Unveils Group of Enhanced Ad Products
Next TV via Yahoo Finance· 2 days agoUtilizing rich contextual signals such as network, genre and rating, DirecTV Advertising empowers brands to target content on a more granular level to...
“The Morning Show” boss breaks down that WTF episode 4 moment — and why Stella agreed to the...
Entertainment Weekly via Yahoo News· 15 hours agoThis isn't casual business: It's do-or-die time, and she's not about to let down her boss, network...
Sorry Instagram, but we don't want to watch unskippable ads
Creative Bloq via Yahoo News· 3 days agoHaving to sit through an ad for even a fraction of that minute would render Instagram pointless for...
94n Digital Clinches 'Best Use of Data in Integrated Campaigns' at the Netty Awards
Digital Journal· 1 day agoContact Information Alex Tkacovs...Netty Awards View the original press release on accesswire.com ACCESSWIRE News network reaching more than 1,500 media outlets in 98 countries ...
Coca-Cola and Foodpanda Unite to Unlock Full-Suite Advertising Solutions - EconoTimes
EconoTimes· 7 days agoCoca-Cola and Foodpanda partner to leverage full-suite advertising solutions, driving significant...
United launches a media network so advertisers can target its travelers
Ad Age· 9 hours agoAirlines such as United have a lot of data on customers because of their frequent-flyer programs and long-standing partnerships with credit card companies. United today announced it will launch ...
LinkedIn to limit targeted ads in EU after complaint over sensitive data use
TechCrunch· 12 hours agoLinkedIn has confirmed it will no longer allow advertisers to target users based on data gleaned...
Study Reveals Racial Bias in Facebook Ads for Education Opportunities - Black Enterprise
Black Enterprise· 2 days agoA 2024 research paper suggests that Facebook’s advertising algorithm has unevenly targeted Black...
Diddy’s Empire Is Crumbling. The Warning Signs Were There All Along.
The Wall Street Journal· 3 days agoSean Combs harnessed his bad boy image to transform the way music stars do business. Allegations of...
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