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TV Tech Weekly Tech Wrap-Up
TV Technology via Yahoo News· 1 day agoNexstar’s Brett Jenkins and Scripps’ Kerry Oslund...largest commercial broadcaster ITV has released new details on how it is using an API-driven...
FCC will consider rules for AI-generated political ads on TV and radio, but can't touch streaming
ABC News· 3 days agoThe new rules, if adopted, would not cover the tremendous growth in advertising on digital and...
FCC Chair Rosenworcel Proposes FCC Require Disclosure of AI Content in Political Ads
TV Technology via Yahoo News· 3 days ago"As artificial intelligence tools become more accessible, the Commission wants... Campaign Reform...
Amazon’s new ad tech tool measures post-cookie advertising IDs for publishers
Ad Age· 5 days agoAmazon launches Signal IQ, a way to test the value of IDs, and expands cloud services for publishers to make deals.
ITV Relies on SAS to Deliver Personalized Ads to 40M Users of ITVX
TV Technology via Yahoo News· 2 days ago"The flexibility of SAS 360 Match allows us...need to get to market ourselves." One of the biggest...
Trump TV: Internet broadcaster beams the ex-president’s message directly to his MAGA faithful
Seattle Times· 22 hours agoOn the second floor of a single-family home in a sprawling suburban development, a three-member...
AOC roasts Rudy Giuliani over his bizarre coffee venture: ‘Remember falling asleep with the TV on...
The Independent via Yahoo News· 3 days agoAOC, a progressive from New York, was quick to slam the ad. Rudy Giuliani pictured advertising his...
Walmart ad sales pop as more brands buy into retail media
Marketing Dive via Yahoo Finance· 6 days agoWalmart’s advertising foothold, particularly in video, is set to further expand in the months ahead...
FCC will consider rules for AI-generated political ads on TV and radio, but can't touch streaming
KAAL Austin· 3 days agoIf adopted by the five-person commission, the proposal would add a layer of transparency that many...
TiVo Launches Ad Platform TiVo One For Audience-Based Campaigns
Next TV via Yahoo News· 5 days agoWhether that be through our smart TV offerings or connected car solutions, partners leveraging our...
