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Amazon Has Upended the Streaming Ad Market, and Netflix Is Paying the Price
The Wall Street Journal· 12 hours agoThe e-commerce company is driving down ad prices for everyone, analysts and ad buyers said. “Earlier...
Navigating the New CTV Ad Landscape (Viewpoint)
Next TV via Yahoo Finance· 4 days agoIf anything, the upfronts are poised to be revitalized thanks to the growth of programmatic technology. In the “early days” of this fast-growing medium...
Local Advertisers Allocate More Ad Dollars With Connected TV
Forbes· 4 days agoLocal CTV provides options for smaller advertisers with a lower budget and smaller geographic needs the same benefits that larger advertisers receive from CTV< ...
Canadian NHLer's widow Emily Cave remarries in romantic outdoor ceremony: 'Wildest night of our...
Yahoo Canada Style· 2 days agoColby died days later, three months before the couple's first wedding anniversary. "I was in a state...
Where to watch Spain vs. Croatia live stream, TV channel, lineups, prediction for Euro 2024 match |...
Sporting News· 11 hours agoSpain will face Croatia in their Euro 2024 opening match on June 15 and here's the latest...
TV Tech’s Weekly Product News Wrap-Up
TV Tech· 5 hours agoMissed any of our product news this week? Riedel Communications has announced that TVMonaco, the first general-interest public television channel in...
When is Netherlands next game at Euro 2024? Schedule, date, kickoff time, roster and how to watch...
Sporting News· 13 hours agoNetherlands kick off their Euro 2024 campaign against Poland on June 16 in Hamburg, and here's the...
Pro-Mike Rogers group airs new ad amid hits from GOP Senate opponent Sandy Pensler
Detroit News· 9 hours agoA pro-Mike Rogers group is going back up on the air Friday with a TV ad featuring former President...
Building sustainable supply paths for TV buyers and sellers
Ad Age· 4 days ago“We can take all of that inflow of spend and consumer attention and time shift and share shift, and push all of that inventory into a programmatic stack that was built for the display ecosystem ...
E.W. Scripps Is The First CTV Publisher To Adopt The Trade Desk’s OpenPass | AdExchanger
AdExchanger· 4 days agoInventory curation was once a buy-side service. Not if The Trade Desk has anything to say about it,...