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    • Why Your Programmatic Strategy Needs Audio

      AdWeek· 4 days ago

      The programmatic market is growing tremendously, with over 90% of digital display forecast to be purchased programmatically in 2024 and programmatic ad ...

    • A guide to ad variations in Google Ads

      A guide to ad variations in Google Ads

      Search Engine Land· 5 days ago

      Test display path changes to see the effect on user response or to see if including a display path impacts performance. For instance, does tailoring the...

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