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Incrementality testing in advertising: Who are the winners and losers?
Search Engine Land· 11 minutes agoHere’s a general assessment of which types of campaigns are typically undervalued or overvalued:...
Fine feathers:Charleston bowtie, accessories brand with a celebrity following in national spotlight
The Post and Courier· 2 hours agoA Charleston accessories brand worn by celebrities like Blake Lively and Bill Murray can add another...
Tapping into menopause retail with GenM
Retail Insight Network via Yahoo Finance· 4 hours agoOctober 2024 is global Menopause Awareness Month, and Jackson urges retailers to get behind the cause, clarifying: “We’re not asking retailers to cure...
Marriott to convert three US luxury properties to Marriott Bonvoy brands
Hotel Management Network via Yahoo Finance· 4 hours agoIt further expressed its plans to transition management to Marriott and rebrand the resort under The...
Activewear brand Outdoor Voices acquired by owner of Reese Witherspoon’s fashion label—3 months...
Fortune via Yahoo Finance· 19 hours agoActivewear brand Outdoor Voices, the direct-to-consumer darling that shuttered all 16 of its retail...
Designer Brands: Fiscal Q1 Earnings Snapshot
Houston Chronicle· 1 hour agoCOLUMBUS, Ohio (AP) — COLUMBUS, Ohio (AP) — Designer Brands Inc. (DBI) on Tuesday...
Eastpak and AVAVAV Are Bonded by Deconstruction
Hypebae via Yahoo News· 11 minutes agoOff the back of another chaotic runway show at Milan Fashion Week this last season, AVAVAV is officially debuting its new Eastpak collaboration. Merging...
Hyatt’s development pipeline reaches 129,000 rooms
Hotel Management Network via Yahoo Finance· 2 hours agoHyatt’s lifestyle brands are growing globally, with new properties scheduled to open from late 2024 to 2026. A key opening for Hyatt is ATONA, its first ...
Is It Too Late to Buy Celsius Stock Now?
Motley Fool via Yahoo Finance· 30 minutes agoThis provides a favorable backdrop for Celsius. Any consumer product benefits from broadening its distribution capabilities. Celsius can be found in many...
Boots and No7 join supply chain decarbonisation push
Retail Insight Network via Yahoo Finance· 44 minutes agoChilcott added: “These essential tools and resources will assist suppliers in pinpointing areas for improvement and implementing effective measures to...