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    • The Olympics Is Personal(ized)

      The Olympics Is Personal(ized)

      TV Technology via Yahoo Sports· 3 days ago

      Audience targeting on TV is riddled with challenges for advertisers. But, this is similar to challenges across other digital advertising and marketing....

    • A guide to ad variations in Google Ads

      A guide to ad variations in Google Ads

      Search Engine Land· 5 days ago

      “Schedule Online”). Try location-specific ad copy vs. more generic ad copy. Instead of updating all your ads during a specific sale period...test landing...

    • Chrome begins limiting ad blockers – OSnews

      OSNews· 4 days ago

      Yesterday, Google has announced that the end of Manifest V2 is now truly here. Starting on June 3 on the Chrome Beta, Dev and Canary channels, if users still have Manifest V2 extensions installed ...