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Republicans Plan to Step Up Their Ground Game in a Crucial Battleground
The Dispatch via Yahoo News· 12 hours agoTo that end, it began placing “multimillion dollar” ad buys in Ohio, Nevada, Michigan, and Arizona,...
Guardians blow game open with big second inning in 7-1 win against Toronto
The Cleveland Plain Dealer· 2 hours agoThe Blue Jays were already floundering in the second inning Friday when Austin Hedges stepped to the...
Retail Media Vets Launch Consultancy to Ease Commerce Network Growing Pains
AdWeek· 21 hours agoA group of industry veterans with experience developing, building, supporting and analyzing retail media networks as far back as 2004 announced a new venture: Colosseum Strategy ...
House GOP leadership-aligned group launches $12M ad buy on cost of living
The Hill via Yahoo News· 3 days agoA group aligned with House Republican leadership is launching anad buy of close to $12 million...
FDA expands approval of first gene therapy for rare form of muscular dystrophy
CNN.com· 11 hours agoThe US Food and Drug Administration has given the green light for the first gene therapy that treats...
Hawaii settles lawsuit from youths over climate change. Here's what to know about the historic deal
San Francisco Chronicle· 2 hours agoAbout two years after 13 children and teens sued Hawaii over the threat posed by climate change,...
Cannes Lions Closer Tackles Why Sports Rights Are Leading the Streaming Wars: ‘A Ceiling Has Not Yet...
The Wrap via Yahoo Finance· 5 hours ago"It is only in the last few years that we've seen the streamers coming here," the fest's managing...
CPG Brands Score High Streaming, CTV Reach - And Lower Ad Frequency
MediaPost· 3 days agoConsumer-packaged goods advertisers’ campaigns earned the highest unique reach -- 25.24% on CTV platforms -- more than any other advertising category, according to data estimates from TV/video ...
How to Watch ‘Taylor Swift vs. Scooter Braun: Bad Blood’ Online
Rolling Stone via Yahoo News· 1 day agoAdd Max With Ads or Max Ad-Free plan to your existing Prime Video subscription here. This can be a...
Viamedia To Sell Programmatic Ads for Willow by Cricbuzz as Cricket Gains Popularity in the U.S.
Next TV via Yahoo Finance· 2 days ago“Our profound expertise in ad sales places us at the cutting edge of digital advertising evolution...