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Fitness influencer Grace Beverly broke advertising rules with Tala social media posts
The Independent via Yahoo News· 3 days agoThe watchdog added that the influencer must make sure to comply with its rules of added a #ad to any...
Ad campaign seeks to boost sales for Paris Paralympics
RFI via Yahoo Sports· 5 days agoOrganisers of the Paris Paralympics this week launched an advertising campaign to boost sales for...
Walmart’s latest product? Its customers
The Economist· 3 days agoThe music wafting through the air on the in-store radio is occasionally interrupted by advertising spots. Anyone strolling around a branch of Walmart, as...
Advertisers boost spending at retailers such as Walmart and Amazon as TV shrinks
AOL· 2 days agoWhile ad dollars are rapidly shifting from traditional TV to streaming, retail and consumer product companies are now taking up a significant part of the mix. The so-called ...
Target captures ‘That Target Feeling’ in new ad campaign
Retail Dive via Yahoo Finance· 6 days agoThe ad promoted Target’s Circle Week event and appeared across TikTok, YouTube and other platforms....
Grace Beverley broke advert rules with Tala posts
BBC via Yahoo News· 5 days agoIt also said all future ads must be "obviously identifiable" by using hashtags such as #ad. Grace has a million followers on Instagram and more than 150K...
Council Post: Redemptive Marketing: The Path To Resolving Transparency And Performance Dilemmas In...
Forbes· 7 days agoAs the member leader of the Forbes Technology Council Marketing and Advertising Group and a...
FCC will consider rules for AI-generated political ads on TV and radio, but can’t touch streaming
The Hill· 4 days agoThe new rules, if adopted, would not cover the tremendous growth in advertising on digital and...
UK Small Businesses Achieve Remarkable Growth in Online Sales and Leads with Leap Digital
Digital Journal· 2 days agoLeap Digital, a website design and digital marketing agency based in Essex and London, has helped UK...
Google pays preemptive damages to DoJ to avert jury trial
The Register· 5 days agoFacing an antitrust jury trial over claims it monopolizes online advertising, Google has chosen to...