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T-Mobile defends misleading “Price Lock” claim but agrees to change ads
Ars Technica· 7 days agoT-Mobile has agreed to change its advertising for the "Price Lock" guarantee that doesn't actually...
5-Year Hit: Legacy Media Profits Halved, Linear Ads Share Decline
MediaPost· 5 days agoOver the last five years -- amid dramatic declines in linear TV, theatrical movies -- overall collective profitability for major TV/movie networks based media companies has been cut in half, ...
At Cannes Lions Ad Festival, Sports and AI Loom Larger Than Ever
The Wall Street Journal· 5 days ago“Sports are embracing the advertising industry in a new way, which reflects changes in the rights...
Chrome's About page makes the case for a free, ad-supported web
9to5Google· 7 days ago“About Chrome” is the last item in Settings and lets you manually update the desktop browser. Google has now added a new “Get the most out of Chrome” section that shows three explainer-esque ...
5 ways to align PPC campaigns with business objectives
Search Engine Land· 4 days ago(Remember, you should’ve gained access to the client’s HubSpot account initially, integrated it into...
Meta unveils AI-powered Messenger chatbot, Threads API at Cannes Lions
Marketing Dive via Yahoo Finance· 5 days agoAI holds significant promise as a customer-service tool as many consumer inquiries, particularly in ...
Raunchy High School Basketball Game Canceled, But Who Came Up With "Nuttin But Azz” Tournament in...
The Root· 4 days agoParents and school officials in Newark, New Jersey are furious after a suggestive video advertising...
New Survey from Bryj Uncovers Retail Shopping Habits of Holiday Consumers
Digital Journal· 5 days agoMost consumers (68%) are influenced to purchase items from ads where there is a promotion or discount offer, followed by an ad that is for an item they have viewed before ...
Scammers have launched a fake Olympics 2024 ticket website — don't fall victim, here's what to know
TechRadar· 7 days agoIn a new report, cybersecurity researchers from Proofpoint said they found a fake website ...
T-Mobile just got in big trouble
Digital Trends via Yahoo News· 7 days agoBasically, the premise behind the “...to challenge T-Mobile on it by taking the claim to NAD– pointing out that this misleading claim appeared in print, ...