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    • Email Myths Busted! Unsubscribes & More

      Email Myths Busted! Unsubscribes & More

      CMSWire· 7 days ago

      Unsubscribes do not harm your sender reputation, contrary to common misconceptions. Differentiating between reengagement, win-back, and re-permission...

    • Inside Mercer's deal to acquire Cardano

      Pensions & Investments· 1 day ago

      A deal in Australia, one in the U.S., and now in the U.K.: Mercer’s planned acquisition of Cardano is the latest example of the consulting giant’s efforts to expand and add to its global outsourced ...