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How this LLM designed for ad agencies surfaces insights from big campaign datasets
Ad Age· 6 days agoAkkio’s agency-focused model could help marketers at a time when many in the industry are struggling to advance their uses of generative AI. In a survey published this week ...
DoubleVerify Wants to Teach the Industry About MFA
AdWeek· 18 hours ago“This is a very dynamic space and, over the past six months, there have been a handful...told ADWEEK, speaking from DV’s yacht in Cannes this week. After being accused of not catching that & ...
Business Insider's most innovative CMOs of 2024
Business Insider· 21 hours agoBusiness Insider's annual list of the "Most Innovative CMOs" spotlights marketers who are rising to challenges while also using new technology, such as...
Connected marketing: What is connected marketing and why does it matter for your dealership?
CBT News· 6 days agoWhile your dealership’s experience may vary, many dealerships spend their monthly advertising...
Nexstar names Tim Ingram as vice president and general manager of Baton Rouge operations
WVLA Baton Rouge via Yahoo Finance· 1 day ago...Group, Inc. announced on Monday, June 17 that it has named Tim Ingram as Vice President and...
Beverages and Alcohol Stocks Q1 Results: Benchmarking Celsius (NASDAQ:CELH)
StockStory via Yahoo Finance· 20 hours agoConstellation Brands (NYSE:STZ) With a presence in more than 100 countries, Constellation Brands...
10 Effective Ways To Show Support For Pride When Leadership Says No
Forbes· 6 days agoThis is a question some social media teams may be asking halfway through June. In light of recent...
Meta Provides AI Options to Help Brands Engage with Customers via DM
Social Media Today· 4 hours agoFirst off, Meta’s testing out a new A.I. Q and A feature, based on the most popular questions that businesses receive on Messenger, in order to help streamline the query process. As you can ...
Reaching Gen Alpha, Gen Z and millennials—key differences marketers need to know
Ad Age· 5 days agoGen Z is used to creators using social media as a kind of digital diary, and they like to feel included. “Social media is a part of self-expression for ...
Jason and Travis Kelce Kick Back in Brotherly Photo Shoot for Garage Beer as They Announce...
People via Yahoo News· 6 days ago"The Tight End of Beers" reads one shirt. Garage Beer is co-owned by brand investment marketer...
