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    • Gateway - The Root

      The Root· 14 hours ago

      If you watch because on any given night, a Lilliputian like Florida Atlantic can topple a Tennessee and Kansas State on its way to the Final Four, I get it as an ex-sportswriter ...

    • WKU Athletics generates $44 Million in Media Exposure

      WBKO Bowling Green· 5 days ago

      A year-long study by The Nielsen Company revealed that WKU Athletics generated $44 million in total media value during the 2023-24 athletic season, the first year of the new Conference USA television deal with ESPN and CBS Sports.