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Amazon is already disrupting the streaming advertising market — here's how
Yahoo Finance· 4 days ago"There's no question it has created an excess of supply in the marketplace," Rita Ferro, Disney's...
The future of advertising takes center stage at Cannes Lions - here are 5 reasons why
The Drum· 6 days agoFor over 70 years, it has been a pivotal event for every part of the ad landscape—media owners,...
Will Alphabet Be Worth More Than Nvidia by 2025?
Motley Fool via Yahoo Finance· 2 days agoYOY = Year-over-year. Google's advertising business recovered as rising sales for YouTube and search-based ads offset declining ad network revenues. Its...
Best Stock to Buy Right Now: Amazon vs. Disney
Motley Fool via Yahoo Finance· 2 days agoThe tech giant introduced ads to its streaming service Prime Video, boosting advertising services revenue by 24% year over year in Q1 of this year....
10 Long John Silver's Menu Items From The 1980s You Probably Forgot About
Daily Meal via Yahoo News· 2 days agoFor over 50 years, Long John SIlver's seafood dishes have have come and gone. Here are 10 forgotten...
Instream Versus Outstream Delineation Finally Getting Attention
MediaPost· 5 days agoSeveral times last year, I wrote about the need for the digital advertising industry to understand -- and clearly identify and delineate -- “instream” versus “outstream” video ...
FreeWheel Upgrades Programmatic Buying of Ads in Live Streaming Events
Next TV via Yahoo News· 7 days ago“This allows for a greater diversity...right audiences. We are excited for the continued marriage of...
Netflix Ad Revenue Forecast To Hit $950M In 2024, Top Ad Dollars Per Viewer: eMarketer
MediaPost· 5 days agoNetflix will average $70.44 in ad revenue per viewer -- well above all its competitors. Streamers seeing slow gains include Max, Peacock and Paramount+. eMarketer projects ...
GOP plots multimillion-dollar ad spend in swing states with Senate majority in sight
Fox News via Yahoo News· 4 days agoThe GOP Senate campaign arm announced the first of several planned ad expenditures that will make up...
Gateway - Quartz
Quartz· 6 days agoAd-free streaming services are officially a thing of the past. Amazon injected Prime Video’s movies and TV shows with ads on Monday. The company is asking ...