Search results
Senate GOP plans $100M ad blitz as it fights to retake chamber
Politico via Yahoo News· 3 days agoThe NRSC landed such candidates in Ohio, Montana, Pennsylvania and Wisconsin. A second crucial piece is a heavy reliance on joint TV ad buys between the ...
Biden plans Latino organizing, advertising push around Copa América
Washington Post· 3 days agoPresident Biden’s campaign will spend several million dollars on Latino advertising and organizing...
GARM and Ad Net Zero Release Media Decarbonization Framework
AdWeek· 6 days agoAfter more than a year of discussion and industrywide collaboration, the ad industry has the...
FreeWheel Upgrades Programmatic Buying of Ads in Live Streaming Events
Next TV via Yahoo News· 5 days ago“This allows for a greater diversity...right audiences. We are excited for the continued marriage of...
Netflix Ad Revenue Forecast To Hit $950M In 2024, Top Ad Dollars Per Viewer: eMarketer
MediaPost· 4 days agoNetflix will average $70.44 in ad revenue per viewer -- well above all its competitors. Streamers seeing slow gains include Max, Peacock and Paramount+. eMarketer projects ...
Instream Versus Outstream Delineation Finally Getting Attention
MediaPost· 4 days agoSeveral times last year, I wrote about the need for the digital advertising industry to understand -- and clearly identify and delineate -- “instream” versus “outstream” video ...
GOP plots multimillion-dollar ad spend in swing states with Senate majority in sight
Fox News via Yahoo News· 3 days agoThe GOP Senate campaign arm announced the first of several planned ad expenditures that will make up...
Gateway - Quartz
Quartz· 5 days agoAd-free streaming services are officially a thing of the past. Amazon injected Prime Video’s movies and TV shows with ads on Monday. The company is asking ...
GOP plots multimillion-dollar ad spend in swing states with Senate majority in sight
Fox News· 3 days agoThe GOP Senate campaign arm announced the first of several planned ad expenditures that will make up...
TV Real Festival Showcases Ampere Commissioning Data - TVREAL
World Screen· 3 days agoBlack leads Ampere’s Commissioning service, which tracks the commissioning and production of new original content globally. Eroding pay-TV and ad revenues ...