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AI Success Depends On Customer Lifetime Value Metrics
MediaPost· 7 days agoMarketers realize that customer value will grow in importance in identifying the correct customers to serve.
Streaming, Podcasting and Content Creation Execs Talk Global Branding at Variety Executive Interview...
Variety via AOL· 12 hours agoVariety and Canva are hosting their joint Executive Interview Studio in Cannes, with conversations...
The 9 Defining Traits of the Modern B2B Marketer [Infographic]
Social Media Today· 2 days agoThe research, which incorporates feedback from 2,000 B2B marketing leaders, established nine core characteristics that will set marketers and marketing teams up for success ...
...HISPANIC MARKET GUIDE: A COMPREHENSIVE PLAYBOOK TO HELP MARKETERS STOP LATINO COATING & REACH THE...
The Tomahawk· 2 days agoOn the heels of launching its #STOPLATINOCOATING campaign, the Hispanic Marketing Council (HMC) has released its highly anticipated 2024 Hispanic Market Guide as a roadmap to help marketers ...
EDGE International Hosts the First Edition of the Prestigious Grass-Court Bonmont Tennis Masters
Digital Journal· 1 day agoThe Bonmont Tennis Masters is a prestigious grass-court event showcasing a unique journey into elite tennis. EDGE International, a player development agency, hosted the inaugural Bonmont Tennis Masters from June 9th to 11th in Cheserex, Switzerland.
Dry Pocket Apparel Offers an Advanced Waterproof Solution with Magnaguard Auto Sealing Dry Bag
Digital Journal· 21 hours agoPRESS RELEASE Published June 18, 2024 Marketers Media Dry Pocket Apparel provides the Magnaguard Auto Sealing Dry Bag, a high-performance, airtight solution for adventurers ...
UTA and MediaLink Go Big on Digital Creators, Gen Z Marketers at Cannes Lions as New Leaders Take...
Variety via Yahoo News· 2 days agoUTA and MediaLink are making a splash on the Croisette at Cannes Lions with a big presence that will...
Full Line Stencil Elevates Quilting Artistry with Quilt Pounce Pad in White Chalk
Digital Journal· 21 hours agoPRESS RELEASE Published June 18, 2024 Marketers Media The company offers the innovative Quilt Pounce Pad with WHITE Ultimate Iron-Off Chalk, which enhances the creative process ...
How the Miss America pageant propelled the Tennessee Lottery CEO into a new life
The Tennessean via Yahoo News· 3 days agoIn launching three state lotteries, Rebecca Paul has built a reputation as a master marketer and...
Why Euro 2024 is 'a big step change' for the areas advertisers will rely on
Digiday· 5 days agoMarketers, however, will be watching out for the advertisers that manage to use the tournament to tune into crowd sympathies, build up their brands and harness those unfolding ...