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Amazon to Buy Some Assets of MX Player in a Deal Worth $100 Million
Gadgets 360· 2 days agoAmazon agreed to purchase some assets of video-streaming platform MX Player from Times Internet on Wednesday, according to a report. The deal has reportedly now been agreed for a sum of less ...
Here are 3 ways Meta could pivot if 10% of its ad revenue were to disappear
CNBC· 3 days agoMeta Platforms could see a slowdown in a big revenue driver later this year. Wall Street analysts...
Where Will Apple Stock Be in 3 Years?
Motley Fool via Yahoo Finance· 4 days agoApple's services include popular offerings like Music, Pay, and TV+. Going forward, the little-known advertising operations could become more important....
Figuring Out SPO; A Good Omen For Ad Spend | AdExchanger
AdExchanger· 3 days agoAlthough people across the digital ad industry might know what “SPO” stands for, there are different perspectives on what “optimization” entails. But SPO looks a little different ...
As brands look for AI edge, B&Q retail owner Kingfisher is expanding in-house development
Digiday· 3 days agoKingfisher isn’t allergic to hiring agencies or backing high-concept ads; it works with Uncommon,...
Sephora Airs New Ads For Rare Beauty Brand
MediaPost· 5 days agoSephora is introducing a new ad campaign showcasing actor/musician Selena Gomez’ Rare Beauty products and the spirit of community that is reportedly the backbone of the celebrity ...
New Bundles Point to Broadband’s Growing Power in SVOD Packaging
Variety· 4 days agoParamount Global’s new deal with Charter Communications, which will package SVODs Paramount+ and...
Amid Skydance Offer, Paramount Global CEO Trio Trumpet 14 Billion Dollar Brands, Plans To Explore...
Deadline via Yahoo Finance· 4 days agoAs Paramount Global controlling shareholder Shari Redstone mulls the terms of a merger between her...
Are Retail Media Networks Financial Services' Next Big Move?
PYMNTS.com· 6 days agoThis year more than 5 trillion digital ads will be shown globally. It’s a staggering number and a...
Amazon buys Indian video streaming service MX Player
TechCrunch· 3 days agoAmazon has agreed to acquire key assets of Indian video streaming service MX Player from the local media powerhouse Times Internet, the latest step by...
