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Genuin, the First Community Media Network, Adds Experienced Industry Veterans to the C-Suite to...
PRWeb· 9 hours agoMatt is widely known and beloved as a leader in our space, instrumental in transforming 360i into a world-class integrated marketing firm. Genuin's AI-driven, no-code solution ...
Pepsi CMO Todd Kaplan departs as cola wars heat up
Marketing Dive via Yahoo Finance· 18 hours agoAfter nearly two decades at PepsiCo, the marketing executive who oversaw the flagship brand's turnaround and visual overhaul will pursue a new...
MGM Resorts and Bloomin' Brands have been highlighted as Zacks Bull and Bear of the Day
Zacks via Yahoo Finance· 15 hours agoU.S. combined same-store sales (SSS) were down 1.6% year-over-year, further highlighting the...
Research Briefing: Publisher events and influencer partnerships offer key brand marketing...
Digiday· 7 days agoAlthough brands have used events to generate consumer interest in their products for years, publisher-hosted events are becoming a particularly useful brand marketing ...
Your Guide To Dominating Local Search Marketing
Search Engine Journal· 22 hours agoFrom Google’s recent announcement to release AI Overviews to all U.S. users to OpenAI revealing GPT-4o, there’s a lot to keep up with. How will these...
Brand Loyalty For Small Businesses, 2024 Expert Advice Revealed In New Guide
Digital Journal· 1 day agoPRESS RELEASE Published June 4, 2024 AmpWire In this newly published guide, Hall draws on extensive knowledge and experience in the digital marketing sector to explain the ...
Poppi prebiotic soda brand faces class-action lawsuit over gut health claims
TODAY via Yahoo News· 1 day ago“I’ma use whatever settlement we get in the Poppi class action to buy more Poppi,” wrote another...
Meltzer, Grandis, Winners Alliance launching new marketing agency -- Team Playmaker
Sports Business Journal· 20 hours agoRoss Meltzer and Matt Grandis, formerly the top U.S. sales execs at CSM, have formed a new marketing...
Longtime PepsiCo Marketer Todd Kaplan Exits
AdWeek· 16 hours ago“This was not an easy decision for me because PepsiCo has been like a family to me for almost two decades,” he wrote, saying he was off to “learn a...
Pricing Power: Why Building Your Brand is Essential | By Fernando Vives
Hospitality Net· 20 hours agoIf you want pricing power, you need a brand or a monopoly. For the hospitality industry, this...
