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Wednesday Stir
AdWeek· 1 day agoAs the current election season is here, a new initiative looks to raise attention to this bizarre game of chance. IssueVoter, a a nonpartisan, nonprofit ...
Premium Streamers' TV Marketing Spend, Value Drops 18%
MediaPost· 7 days agoPremium streaming platforms have slowed down their national TV marketing spending for the first five months of 2024, down 18% to $216.1 million in paid advertising ...
5 ways advertisers can prepare for Google’s AI Overviews
Search Engine Land· 1 day agoThe level of automation they offer and the strong algorithms that power these campaigns will help...
Dollar General picks Criteo to boost retail media offering
Marketing Dive via Yahoo Finance· 6 days agoIt has continued to work to unify the retail media ecosystem across online and offline channels, per...
Frederik Bussler Accepted into Fast Company Executive Board
Digital Journal· 3 days agoI look forward to contributing my marketing expertise to the community discussions and learning from my esteemed peers to further enhance the...members get access to a curated ...
OOH advertising: Political advertising strategies for the 2024 US presidential election
The Drum· 3 days agoLeslie Lee, SVP of marketing at Vistar Media, shares how advertisers can use digital out of home to...
Council Post: Are Google's AI Overviews Going To Make Digital Marketing Harder?
Forbes· 3 days agoGoogle is the undisputed industry leader when it comes to the search experience. With that in mind,...
DOJ Enforcement Insights: Key Strategies to Mitigate Risks | JD Supra
JD Supra· 10 hours agoThe DOJ had a record year, and we reviewed FCA enforcement action trends to identify trends to help you stay informed and proactive in your compliance efforts. Factors contributing to the increase ...
Gird Yourself for the Coming Avalanche of Pro-Trump A.I. Propaganda
The New Republic via Yahoo News· 1 day agoIn this brave new world of A.I., we can no longer safely...based on collecting and aggregating data...
Consumers Expect Single-Day Responses to Their Inquiries, Scorpion Data Finds
The Herald Journal· 1 day agoScorpion, the leading provider of digital marketing and technology solutions for local businesses, today announced the launch of its new insights report: The Scorpion Pulse ...