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Amazon Has Upended the Streaming Ad Market, and Netflix Is Paying the Price
The Wall Street Journal· 4 days agoPrime Video’s large ad-supported subscriber base means it has a significant amount of ad inventory...
Tech Tuesdays: Retail Leads With Gen AI + Sorting Out Cross-Border E-commerce
Footwear News via Yahoo News· 3 hours agoIn this week’s technology news, retail is ahead of the curve with generative AI… Retail Industry...
As streaming becomes more expensive, Tubi cashes in on the value of free
San Jose Mercury News· 3 hours agoSubscription prices for Netflix, Disney+, Max and Peacock have crept up over the last year, and more consumers are turning to the free, ad-supported video-on-demand service ...
No, Biden didn't demand to sit during debate with Trump | Fact check
USA TODAY via Yahoo News· 2 hours agoYou can subscribe to our print edition, ad-free app or e-newspaperhere. USA TODAY is a verified signatory of theInternational Fact-Checking Network, which ...
How ‘Jaws’ Forever Changed the Modern Day Blockbuster — and What Today’s Examples Could Learn from...
Indiewire via Yahoo News· 2 hours agoUniversal spent nearly $2 million to market the movie, plenty of which went to utilizing television...
What to stream this week: 'Kung Fu Panda 4' chops, PBS hits the disco and Kevin Hart chats
San Francisco Chronicle· 56 minutes agoThe debut of “Echoes,” a sequel series to “Orphan Black," and the documentary “Bread & Roses”...
Fox/FreeWheel Expands Ad Serving Partnership
MediaPost· 7 days agoThe companies have expanded their existing deal to include dynamic ad insertion for addressable advertising inventory -- as well as new co-developed targeting for college football games on Fox Television Network.
No, Biden didn't demand to sit during debate with Trump | Fact check
USA Today· 2 hours agoA June 14 Instagram post (direct link, archive link) claims President Joe Biden insisted that a...
Brands Can Now Buy Shoppable Instacart Ads on YouTube
AdWeek· 1 day agoGrocery delivery platform Instacart is expanding its partnership with Google to offer shoppable ads...
Stagwell and Anzu Announce Strategic Partnership to Transform the In-Game Advertising Experience -...
Benzinga· 2 days agoStagwell STGW, the challenger network built to transform marketing, and Anzu, the world's most advanced intrinsic in-game advertising platform, today announced a strategic ...