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GARM and Ad Net Zero Release Media Decarbonization Framework
AdWeek· 5 days agoAfter more than a year of discussion and industrywide collaboration, the ad industry has the...
T-Mobile just got in big trouble
Digital Trends via Yahoo News· 4 days agoBasically, the premise behind the “...-Mobile on it by taking the claim to NAD– pointing out that this misleading claim appeared in print, online, and TV...
Ryan Reynolds Wears Bulova Super Seville Watch In MNTN Matched TV Ad
Forbes· 4 days agoIn a major announcement that bridges heritage and innovation, Bulova has proudly reintroduced the...
Biden's campaign announces a $50 million advertising blitz highlighting Trump's conviction
AOL· 5 days agoPresident Joe Biden’s reelection campaign is spending $50 million through the end of June, a blitz that includes its first television ad trumpeting Donald Trump’s felony conviction ...
Biden campaign slams Trump as ‘convicted criminal’ in first ad seizing on former president’s legal...
CNN.com· 5 days agoThe campaign spot, titled “Character Matters,” is part of a $50 million ad buy in June and will run...
Magnite To Provide Additional Programmatic Access to Spectrum Reach Ad Inventory
Next TV via Yahoo Finance· 4 days ago“Magnite has been a pioneer in the programmatic space and is committed to advancing the growth of...
'FAST engages audiences who will never pay for traditional TV. It's time for sport to embrace it' -...
SportsPro· 3 days agoIn early May, at the IAB Newfronts, one of the biggest companies in consumer technology served notice of a new era in sports media. Samsung revealed that it would be adding free ad& ...
T-Mobile defends misleading “Price Lock” claim but agrees to change ads
Ars Technica· 4 days agoT-Mobile has agreed to change its advertising for the "Price Lock" guarantee that doesn't actually...
Amid Another Worst Quarter Ever for U.S. Pay TV, Even YouTube TV Lost Subscribers in Q1, Analyst...
Next TV via Yahoo Finance· 4 days agoThat causes even more pay TV customers to … yup, cut the cord. Now, with YouTube (the mothership,...
Comcast's (CMCSA) FreeWheel Unveils Live Streaming Ad Products
Zacks· 3 days agoFree Report) -owned FreeWheel, a leading ad tech platform for television, is rolling out new enhanced capabilities to allow advertisers to transact programmatically on live ...