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As indie influencer shop Ykone enters the UK, can it take on the networks?
The Drum· 2 days agoYou can count in that number agencies like Ykone, the French-founded influencer marketing group that has been quietly developing a global footprint to take on the network ...
Google Launches New Connected TV Ad Placement Options
Social Media Today· 4 days agoGoogle has announced a new way to display your ads on connected T.V. sets, via its Google T.V. network, which is available on selected smart T.V.s and O.T.T, devices. As it ...
The Montana candidate recruited by a bogus political group
Politico via Yahoo News· 7 hours agoThough the group claims to be run by citizens across 14 states, researchers at the Institute for Strategic Dialogue found it was all managed by the same unknown person or small group of people.
Downtown St. Louis ad agency to close - St. Louis Business Journal
The Business Journals· 20 hours agoBroadway, “made the difficult business decision to close” after much consideration, it said in a...
Navigating the New CTV Ad Landscape (Viewpoint)
Next TV via Yahoo Finance· 4 days agoBeau Ordemann, VP of advanced TV demand, Yahoo Advertising (Image credit: Yahoo Advertising) It’s reasonable to speculate that a world where a few ...
Bitcoin price today: BTC is down 1.10%
USA Today· 2 hours agoThe highest intraday price that the original crypto reached in the past year was $73,750.07 on March 14, 2024. Bitcoin’s all-time high was on March 14,...
Advertisers once again try to crack open the secret sauce of platforms, this time with a savvier...
Digiday· 12 hours agoIn it, the auditing firm outlines that the plan, which has been prompted by Omnicom Media Group and...
Hamas official says ‘no one has any idea’ how many Israeli hostages are still alive | CNN
CNN.com· 6 hours agoThe fate of the 120 remaining hostages in Gaza is crucial to any deal to end the protracted and...
Google TV about to be inundated with ads, on both Chromecast and Smart TVs
T3 via Yahoo News· 3 days agoAnd, considering the industry term for such a service is FAST (free ad-supported TV), like the...
Fewer Non-White Actors Getting Lead Roles in Top Shows, Samba TV Reports
Next TV via Yahoo News· 1 day agoSamba, a real-time insights and audience analytics firm, said this is bad news for TV networks and...