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From insight to incarnation, Deepak Chopra’s 9 steps for creativity, spelled out at Cannes
The Drum· 4 days agoThe new age guru revealed his secrets to creativity to an exclusive group of marketers at Cannes...
Coca-Cola’s crushed logo wins Grand Prix for Print and Publishing
Ad Age· 7 days agoThe campaign drew attention online following its launch, demonstrating how recognizable the Coca-Cola logo is, even when destroyed. “I’m very proud of this work, as ‘Recycle Me’ is such a simple ...
AI at Cannes—5 ways the technology has shown up on the Croisette
Ad Age· 5 days agoThe conversation, which took place at the Palais’ Debussy Theater, covered the intersection of AI and creativity, touching on topics from job displacement at the hands of ...
New Research Shows Audiences Seek Out Authentic Cross-Cultural Content
Variety· 4 days agoInternational audiences want brands to represent global culture by embracing diversity and depicting...
How Tombras used Google’s Gemini to create over 6,000 hyperlocal ads for PODS
Ad Age· 5 days ago“We got about 5 million impressions throughout that period, a little over a day-and-a-half,” Edwards told Ad Age. “We also saw an uptick in Google Trends ...
IPG Health lays off 5% of US staff, primarily blaming Pfizer loss
Ad Age· 5 days agoThe “reductions occurred across our U.S. agencies” and did not only affect employees who worked on the Pfizer account, IPG Health told Ad Age in a statement ...
Gen Z at Cannes—what the cohort wants from the ad festival
Ad Age· 4 days agoOther areas of interest among the Gen Zers interviewed included Stagwell’s Sport Beach and how entertainment is interacting with brands. Gen Zers who spoke with Ad
Pharrell at Louis Vuitton celebrates the diversity of human skin in Paris UNESCO show
The News-Times· 4 days agoWith just over a month before the Paris Olympics, Louis Vuitton celebrated the beauty of humans and...
Netflix movie of the day: The Lego Movie takes animation to new heights
TechRadar· 7 days agoThe Lego Movie was a huge success when it hit theaters in 2014, with a sequel following in 2019, and...
Orange’s ‘WoMen’s Football,’ Sydney Opera House’s ‘Play It Safe’ win Film Grand Prix
Ad Age· 3 days agoMyhren said “Play It Safe” was also brilliant, just in a different way. Whereas ‘WoMen’s Football’ was, I think, the best idea on film of the year, this is the best film of the year. “It’s absolutely ...