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Klarna Marketing Chief Says AI Is Helping It Become ‘Brutally Efficient’
The Wall Street Journal· 9 hours agoSandstrom: It’s almost across the board. What we’ve done here is to really treat marketing as a...
Young Spanish travelers lead the way in embracing AI for trip planning, says Phocuswright
Breaking Travel News· 17 minutes agoA new report from Phocuswright, a leading travel industry research authority, reveals a growing...
Logie's AI to Power Prime Day Influencer Campaigns: New Tools for Brand-Influencer Synergy
WPRI Providence· 12 hours agoAI tools poised to transform brand-influencer partnerships just in time for Amazon Prime Day. With tiered packages to support eCommerce brands of all sizes, Logie's advanced ...
Klarna uses AI to save $10M on marketing annually while upping output
Marketing Dive· 21 hours agoKlarna’s use of artificial intelligence (AI) was one of the ways the company was able to reduce its sales and marketing spend by 11% in Q1 2024, despite ...
LinkedIn Shares Insights into the Use of AI in Marketing [Infographic]
Social Media Today· 12 hours agoAI is the tech trend of the moment, and there’s no denying that the latest wave of generative AI tools has the potential to change the way that many people ...
Klarna Uses Gen AI to Save Millions on Marketing
Sourcing Journal via Yahoo Finance· 2 days agoSandstrom said the employees inside Klarna’s marketing organization have learned to check images for quality, legal standards, brand consistency and...
This AI Tool Uses Photos of Your Hair To Provide Personalized Haircare Recommendations
Hypebae via Yahoo News· 20 hours agoThis means brands want to leverage Myavana's data to develop and improve their products or they want...
10 AI Productivity Tools That Are Basically Virtual Assistants
MediaFeed via AOL· 2 days agoWhether you specialize in data entry, social media management, graphic design, real estate, or any...
The Real Issue Beyond the Stanford Study’s Gaffes: Where Are Legal Tech’s Benchmarks? | Legaltech...
Law.com· 9 hours agoThe study, conducted by Stanford’s RegLab and Human-Centered Artificial Intelligence (HAI) research...
Klarna slashes marketing spend by 11% thanks to AI - Mobile Marketing Magazine
MobileMarketing· 1 day agoKlarna has revealed has cut its sales and marketing spend by 11% in Q1 this year, despite increasing the number of campaigns. Thanks to AI, the online payments ...