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Council Post: Leveraging AI For Advertising Strategies In The Age Of Retail Media
Forbes· 1 day agoIn my previous articles, I explored strategies for maximizing profits on Amazon and other e-commerce...
Cannes Lions Festival Expands Awards Categories and Programming
Variety· 22 hours ago“The ready availability of so many new tools makes the landscape wildly competitive, and most...
3 Warren Buffett Stocks to Hold Forever
Motley Fool via Yahoo Finance· 3 hours agoAMZN Revenue (Quarterly) data by YCharts...attract more enterprise customers looking to leverage AI for their respective businesses. Amazon's ad business...
Prime Video AVOD To Grow 133% Due To Rising CTV Ad Volume
MediaPost· 7 days agoThe entry early this year of Amazon Prime Video with its advertising video on demand (AVOD) option continues to accelerate revenues for the platform -- ...
Amazon’s Grocery Store “Innovation” Is Out of a Bad Sci-Fi Novel. Make It Stop.
Slate via Yahoo News· 1 day agoSo who actually benefits from the convenience of Amazon One? Amazon, of course—and that’s pretty...
Amazon’s post-cookie ad plan—how it thinks about alternative ad IDs and what it built instead
Ad Age· 23 hours agoAmazon has been developing its ad business on the back of its shopper data, which can be used to target ads across its properties, including its main e-commerce site and a ...
ANA bows new cross-media measurement unit, Aquila
Marketing Dive via Yahoo Finance· 1 day agoAquila will support a broad range of use cases for planning, optimizing, post-campaign reporting and outcome measurement to deliver a privacy-by-design,...
Streaming topped broadcast, cable viewership by double digits in May
The Hill· 32 minutes agoStreaming platforms beat out linear broadcast and cable channels in viewership by double digits in...
Shirofune Showcases Advanced eCommerce and Omnichannel Advertising Automation Platform at...
Benzinga· 7 days agoNEW YORK, June 11, 2024 (GLOBE NEWSWIRE) -- Shirofune, the leading digital advertising automation management tool, will exhibit its expanded e-commerce and omnichannel < ...
Is Google A Buy Amid Expected Boom In Free Cash Flow Growth?
Investor's Business Daily· 3 hours agoWhile capital spending is trending up, Bank of America forecasts that Google's free cash flow will...
