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AR and VR industries predicted to grow exponentially this decade
PhoneArena· 17 hours agoThe Augmented Reality (AR) and Virtual Reality (VR) industries are reportedly going to grow...
The Best Smart Glasses for 2024
PC Magazine· 6 days agoWhat Are Smart Glasses? Smart glasses include any eyewear that contains electronic components and can do anything beyond correcting your vision or...
Binoculars Are About To Get Smarter With Unistellar And Augmented Reality
Forbes· 6 days agoLet’s face it, the technology is hardly new because binoculars or field glasses have been around...
Augmented reality entices brands with endless off-package marketing space
Marketing Dive· 5 days agoFor brands tired of shoppers seeing their products as static offerings on store shelves, augmented reality has become a tempting marketing tool. Research ...
Embracing AI and AR in the real estate industry: A look at the future | Home Front
Herald-Tribune via Yahoo News· 2 days agoThe integration of Artificial Intelligence (AI) and Augmented Reality (AR) in real estate is not...
Rokid launches new AR glasses to target broader audience
China Daily· 7 days agoChinese augmented reality glasses maker Rokid has unveiled the company's latest product Rokid AR Lite, as it aims to accelerate the popularity of special ...
Ericsson ConsumerLab polls AR/XR early adopters about expectations
TelecomTV· 4 days agoConsumers combining smartphones and AR devices to double in the next five yearsConsumers are hungry for on-the-go AR devices and willing to pay 20 percent more…
Google Teased AR Glasses at I/O, and I've Already (Sort of) Used Them
PC Magazine· 6 days agoGoogle I/O had plenty of news to cover last week, but one tiny detail was overlooked by most, (save...
Council Post: AR In PR: What Are The Prospects?
Forbes· 5 days agoIn a newsletter for marketers, I recently read about a trend where most public relations (PR) professionals in 2024 plan to integrate immersive augmented...
Tom Snyder: AR could be a killer app; data privacy concerns keep evolution slow | WRAL TechWire
WRAL TechWire· 2 days agoSince the earliest signs of civilization, humans have sought to augment ourselves with technology to make our lives better. Consider the many technological advances we have ...