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B2B vs. B2C is not about who’s buying, but how you’re selling
TechCrunch ExtraCrunch· 4 months agoIn the context of a pitch, they asked, how should they tell the story of their B2B sales? Commonly,...
Selling insurance is hard, but that's not bad news for insurtechs
TechCrunch ExtraCrunch· 1 year agoWhen I reached out to investors recently for our latest insurtech survey, I was curious to know how...
3 common B2B SEO mistakes sabotaging cost per lead
Search Engine Land· 3 days ago“Buying” customers can work. Just not all that well over the long haul, it turns out. Direct-response, digital ads (like paid search) are among the best...
What B2B marketers must know in the face of a potential recession
Search Engine Land· 2 years agoLet's unpack how a looming recession impacts B2B marketers and ways to navigate the landscape we're...
How to drive B2B conversions from your organic traffic
Search Engine Watch· 2 years agoOrganic search engine optimization requires a lot of time, resources and investments. How to ensure...
LG Electronics plans $39.5B investment to reach $79B in sales by 2030
TechCrunch· 11 months agoLG Electronics plans to spend $39.5 billion (50 trillion won) in R&D, facility and strategic...
SaaS retention benchmarks: How does your business stack up?
TechCrunch ExtraCrunch· 1 year agoIn SaaS, acquiring customers is the most costly part of running your business. It’s no surprise,...
It's a good time to invest in early-stage edtech, investors say
TechCrunch ExtraCrunch· 4 months agoNow, we know edtech news has almost vanished like water poured down a well, but that’s not to say...
Expedia (NASDAQ:EXPE) Q3 Sales Beat Estimates, Stock Jumps 10.4%
StockStory via Yahoo Finance· 7 months agoOnline travel agency Expedia (NASDAQ:EXPE) reported Q3 FY2023 results topping analysts'...
7 SaaS resiliency lessons for doing business in a volatile market
TechCrunch ExtraCrunch· 6 months agoCloud leaders will inevitably experience up and down markets depending on the market cycle. During...