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Unveiling the winning formula: How B2C fintechs conquer customer acquisition
TechCrunch ExtraCrunch· 10 months agoIn the fast-paced world of B2C (business-to-consumer) startups, mastering marketing spend is the key...
B2B vs. B2C is not about who’s buying, but how you’re selling
TechCrunch ExtraCrunch· 4 months agoIn the context of a pitch, they asked, how should they tell the story of their B2B sales? Commonly,...
Expedia Group (EXPE) Q1 2024 Earnings Call Transcript
Motley Fool via Yahoo Finance· 4 weeks agoImage source: The Motley Fool. Expedia Group (NASDAQ: EXPE) Q1 2024 Earnings Call May 02, 2024, 4:30...
What to look for when hiring a growth marketing agency
TechCrunch ExtraCrunch· 2 years agoIf you search for "growth marketing" roles on LinkedIn these days, it's likely you'll get over...
Shuffle Board: New Levi’s CMO, JCP Adds Customer Chief
Sourcing Journal via Yahoo News· 1 year agoRetail Tilly’s Specialty retailer Tilly’s appointed Laura Janney to as executive vice president,...
TechCrunch+ Roundup: Creator economy VC survey, B2C fintech growth strategy, web3 demo day
TechCrunch· 10 months agoThere are a million reasons why startups fail, and there are only a few reasons why they succeed....
AI will permanently upend the agency landscape in 2024, Forrester predicts
Marketing Dive via Yahoo Finance· 7 months agoDive Brief: AI will become permanently embedded across several areas of agency operations in 2024,...
3 Ways to Unify Sales and Marketing Teams for Demand Generation
Entrepreneur via Yahoo Finance· 2 years agoBoth sales and marketing teams drive revenue, but there's a long history of disjointed strategy and...
Do personas REALLY matter in content marketing?
Search Engine Land· 1 year agoHere's what personas can do for your content marketing efforts, plus audience research tips to help you get them right. The post Do personas REALLY...
Business Tips from SCORE: Strong content marketing skills key to business success
Cape Cod Times via Yahoo Finance· 2 months agoBizTips from SCORE – Skill development for Content Marketers When I received my Bachelor of Science in Marketing in 1967, no one had ever heard of “content marketing.” Back then, there were ...
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