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Brad Wilson’s U.S. Senate campaign stops buying ads — even as Utahns get ballots in the mail
The Salt Lake Tribune· 1 day agoBrad Wilson’s U.S. Senate campaign may be quietly throwing in the towel — even as Republican primary...
Council Post: We All Benefit From A High Bar For Ad Quality, So How Can We Uphold It?
Forbes· 22 hours agoThe creative assets and the ad wrapper should be lightweight and not overladen with third-party...
Canada vs. USA: Two fans forced to watch each country’s worst 2024 NHL playoff ads
New York Times· 12 hours agoMcIndoe: First of all, this feels like a good place to mention that you’ve all spent weeks taunting...
Diddy’s Empire Is Crumbling. The Warning Signs Were There All Along.
The Wall Street Journal· 13 hours agoSean Combs harnessed his bad boy image to transform the way music stars do business. Allegations of...
How Pop-Ups May Kill Mobile Advertising
MediaPost· 1 day agoOnline advertising (mostly) fixed its pop-up problem years ago, but mobile may be in a death spiral if the industry doesn’t do something quickly. The page you visit will have ...
Ban fossil fuel ads to save climate, says UN chief
BBC via Yahoo News· 11 hours ago[Getty] The world's fossil fuel industries should be banned fromadvertising to help save the world from climate change, the head of the United Nations...
Incrementality testing in advertising: Who are the winners and losers?
Search Engine Land· 2 days agoIncrementality testing in digital advertising measures the true impact of ad campaigns by comparing...
Is Netflix Fumbling Ads?
The Ringer· 15 hours agoAd industry insider Michael Kassan joins to give a report card on the streamer’s initial push into the ad space
Here are 3 ways Meta could pivot if 10% of its ad revenue were to disappear
CNBC· 7 hours agoMeta Platforms could see a slowdown in a big revenue driver later this year. Wall Street analysts...
Montana's marquee Senate race is set, as Jon Tester and Tim Sheehy win primaries
NBC News via Yahoo News· 22 hours agoAlready, Montana voters are being deluged with political ads. Through Tuesday’s primary, Democrats...
